The COVID-19 pandemic has brought about a profound shift in how we perceive work. The digitization of the workplace has played a pivotal role in reshaping employee mindsets and their expectations from current and potential employers. This transformation has given rise to what LinkedIn dubs the ‘Great Resignation’ or the ‘Great Reshuffle.’
LinkedIn refers to the current scenario as a ‘time of unprecedented job switching globally.’ Over the past quarter, we’ve witnessed a 28% increase in job transitions globally. Sales professionals have been especially active, with a 39% rise in job transitions. But why is this trend gaining momentum?
Employees are now demanding higher compensation, improved benefits, increased flexibility in their daily routines, and a work environment that champions inclusivity and equity. The changing landscape of work has led many to reevaluate their current positions. Sales roles, in particular, are in high demand worldwide, and the supply of qualified talent is struggling to meet this demand.
The Transformative Impact of the Pandemic
The COVID-19 pandemic has acted as a catalyst for change in the world of work. Here’s how it has transformed the way employees and employers view the workplace:
- Digitization of Work: The pandemic forced a rapid shift toward remote work and digital tools. As a result, employees have become accustomed to working from home and collaborating virtually. This digital transformation has blurred the lines between work and personal life.
- Changing Employee Mindsets: Remote work has given employees a taste of flexibility and autonomy. Many now prioritize work-life balance and seek employers who offer remote or hybrid work options.
- Job Transition Surge: LinkedIn’s ‘Great Resignation’ or ‘Great Reshuffle’ reflects the global phenomenon of employees switching jobs at an unprecedented rate. The past quarter saw a 28% increase in job transitions, with sales professionals leading the way with a 39% increase.
Factors Driving the Great Resignation
Why are employees opting for job transitions, and what exactly are they looking for in their next employer? Several key factors are at play:
- Higher Pay and Benefits: Employees are placing a greater emphasis on competitive compensation packages and comprehensive benefits, including healthcare, retirement plans, and more.
- Flexibility: The ability to work remotely or follow flexible work schedules has become a top priority. Many employees no longer want to be tied to a traditional 9-to-5 office setup.
- Inclusivity and Equity: Companies that actively promote diversity, equity, and inclusion are more attractive to job seekers. Employees seek an inclusive workplace where their voices are heard and respected.
- Better Treatment: Respectful and supportive treatment from employers is non-negotiable. Employees are no longer willing to tolerate toxic work environments or abusive behavior.
The Desirability of Sales Roles
Within the landscape of job transitions, sales roles stand out as particularly sought after. Here’s why:
- High Demand: Sales roles are the second most in-demand jobs globally. The demand for sales professionals significantly exceeds the available talent pool.
- Career Advancement: Sales Development Representatives (SDRs) have clear career paths. They can progress to become full sales-cycle reps (Account Executives) or Sales Team Leads.
Navigating Your Career as an SDR: Stay or Go?
As a Sales Development Representative (SDR), the decision to stay with your current employer or explore new opportunities is pivotal. To help you make an informed choice, consider the following questions:
- Is this the right space and company for me?
- Do you have passion for your role and what you are selling?
- Do you look forward to going to work every day?
- Are you effectively utilizing your skills?
- Is your company operating in a growing sector and performing well in its category?
- Are there opportunities for your career growth? As an SDR, your goal is to progress either to a full sales-cycle rep (Account Executive) or become a Sales Team Lead.
- Does your employer foster diversity, equity, and inclusion in the workplace?
- Am I being equipped for success?
- Does your employer provide effective sales enablement and training programs?
- Is your manager actively coaching you and aiding in your professional growth?
- Am I fairly compensated for my work?
- Does your compensation and benefits package meet your needs?
- Does your employer support your work-life balance and offer flexibility?
If your answers lean towards the negative for many of these questions, it may be the right time to explore alternative career options. With the job market favoring candidates, now is an opportune moment to reevaluate your career path.
You’ve Decided to Leave – What’s Next?
If you’ve determined that it’s time to move on, the next steps are crucial in securing another exciting sales role:
- It’s time to get noticed and interviewed for another great sales role.
To stand out to potential employers, ensure that your LinkedIn profile and resume are up-to-date. Professional talent teams often use LinkedIn Recruiter to find and connect with potential candidates. Your LinkedIn profile should accurately reflect your location, job function, title, industry, experience, accomplishments, education, and skills. Highlight the scope of your SDR role and showcase metrics that demonstrate your success.
- Treat your job search like a sales process.
Create a pipeline of job opportunities to apply for and interview with. In the competitive job market, having a robust pipeline increases your chances of success. Don’t solely rely on automated systems; consider sending a video or email introduction to make a more personal connection. Tailor your application materials and interview content to demonstrate how your skills and experience can solve the challenges faced by potential employers. After the interview, follow up with a thank-you email to express your appreciation and enthusiasm for the role.
You’ve Decided to Stay – Now What?
If you’ve answered positively to most of the questions posed earlier and feel content with your current employer, it might be time to consider asking for a raise or promotion. Here are some key factors to evaluate before taking this step:
- Tenure with the Company: Organizations typically consider raises or promotions for employees who have been with the company for 6-18 months.
- Performance: If you consistently meet or exceed your quotas and have taken on additional projects, you’re in a strong position to request a raise or promotion.
- Confidence: Only ask for a raise or promotion when you feel confident in your ability to make a persuasive case for it.
The evolving work landscape provides you with the power to make informed choices that align with your career goals and values. Whether you decide to explore new opportunities or advance within your current organization, it’s a transformative moment in the world of sales.